The collection is largely composed of Igor' Krivoshein's materials related to Freemasonry, including his manuscripts, personal documents, and printed materials. Also included are photographs and biographical materials, as well as materials relating more broadly to Russian Freemasonry.
[Levenson the social imagery of automobile makes. 800 respondents in Peoria, Illinois, and San Bernardino, California, took part. B-0555-2 An " investigation of the extent to which the car-buyer's personal associates influence his choice of automobile...in respect to price class, corporate line and newness of car." B-0555-3 single-car owners were studied for patterns of automobile replacement, the prevalence of the short replacement pattern, variety of replacement cycles, social factors involved. B-0555-4 This report examines factors associated with the seasonal timing element in the new-car-buying decision. B-0555-5 Two-car families were studied for the type of car that they buy, "paying particular heed to model-age, price-class, and brand and line loyalty." B-0555-6 This discusses behavioral and attitudinal indicators of expected change in socioeconomic status which appeared in questionnaires administered to car owners in Peoria, Illinois, and San Bernardino, California. B-0555-7 Assuming that "consumer goods are prestigeful to the extent that ownership and use of them enhances the prestige of their owners and users," this secondary analysis of data attempts to specify the criteria of general prestige. B-0555-8 385 owners of each of eight automobile makes were interviewed to determine factors which make social and product quality images of automobiles stable. B-0555-9 The implications of the existence of groups of consumers with differentiated values for the potency and durability of various product quality images in the automobile market are examined. B-0555-10 Ford, Plymouth and Chevrolet were rated by respondents before and after Plymouth models were produced. The effects of fins on owner stereotypes of each make were examined. The appearance of fins weakened the image of Ford, strengthened that of Plymouth. B-0555-11 Respondents were int" finned models. This is an attempt to analyze who composed erviewed before and after Chrysler put out its "forward looking the Chrysler market, and what happened to the old conservative one, particularly in view of the sudden fall in sales after the initial rise in the market. B-0555-12 3025 panel interviews were conducted in Knoxville, Tennessee, Rochester, New York, and Pasadena, California, before and after the appearance of the Edsel, to determine the receptivity of recent car buyers to the new model. B-0555-13 This report examines the extent to which car buyers have stereotypic images for each of four attributes-speed, appearance, workmanship and trade-in value. B-0555-14 This discusses under what conditions social imagery is related to brand loyalty and how such images contribute to size of sales. Based on same interviews as B-0555-12. B-0555-15 Characteristics of the owner who buys his car early in the model year make him important to the automobile industry. What does the early buyer value in his car and in himself? B-0555-16 This report develops further the analysis of B-0555-1 with particular emphasis on the finding that " a social image of the brand that is incompatible with the owner's background characteristics is related to an increased disposition to switch brands." B-0555-17 This paper is concerned with the popular occupational image of automobile makes and the factors contributing to producing a favorable image. Also examined is how this occupational image affects the buying intentions of individuals. Reports: B-0555-1 through B-0555-17 Masters Essay: Smith 1958, Falaguerra 1960]
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